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Advertising Through Moms




also get great advertising

Moms have a very powerful influence on what their families eat, drink, wear, do, and buy. Moms are not only the driving force behind their families, but also the economy.

Moms Have The Power!

Moms have the power to start a trend or "nip it in the bud". Moms want a reasonably priced, high quality, safe, and reliable product. Do you have such a product?

What Are You Sitting There For?: Tap into this market! Advertise to moms in your church, at your child's school, little league games, reading groups, moms clubs, or the gym. The possibilities are endless because, in case you haven't noticed, Moms are everywhere!

Don't Be A Pusher!
Moms have brains! They can smell a "dead rat a mile away". You don't have to "push" your product if your product truly is what you claim it to be. Gently offer them the information and let them make an educated decision. Don't over hype or under sell either. Don't use fear tactics or "deal of a life time" approaches. Granted these may work on some moms, but most are pretty aware of "corporate" brainwashing.

Moms promoting Each Other:
In the Cyber world of today there is an ever-growing community of Moms who are supporting each other by promoting one another. Ever heart of "do unto others as you would have them do unto you"? This is exactly what thousands of work at home moms are doing each and every day.

By promoting each other they are doing one of several things:
1. Getting free advertising for their site/business/opportunity
2. Building business and personal relationships
3. Branding their business name
4. Supporting work at home families
5. Reaching out to the community
6. Sharing the wahm/wahd Message
7. Offering discounts and freebies to new and returning customers (which by the way saves Moms money)

How Do I Get Involved?:
You can join this growing movement by visiting a number of networking sites. Some I have listed in the resource section. You'll need to print off some business cards-Vista Print has an excellent deal--, develop an advertising campaign, track your advertising campaign with a coupon code and then Make Your Packs!

1. Ziplocks/Baggies/Envelopes2. Cards,coupons,samples,brochures *tip samples and coupons are the best bet3. Brand IT! With your business name, number, and url.4. Distribute the packets to local merchants, with your orders, at school functions, etc..5. Exchange with other moms so they can advertise for you..

Resources:Mom Packs - The original "moms promoting moms" group. http://mompacks.comJessies Goodies - Yahoo Group http://finance.groups.yahoo.com/group/JessiesGoodieBags/Advertising Moms Perks Packs- http://www.advertisingmoms.com/perkpackflyers.htmlKarma Kards - http://www.allnaturalme.com

Sara Duggan lives with her family in California. You can find her handmade items and shoppe at Mamas Shoppe at Family owned Business. http://sarasshoppe.vstore.ca


MORE RESOURCES:
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Technorati

Facebook IPO Means Nonprofits Have to Get Serious About Social Media Advertising
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Advertisers' Free Ride May End On Facebook - Wall Street Journal

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Fourth-Quarter Profit and Revenue Declined at The New York Times Company - New York Times

Daily Mail

Fourth-Quarter Profit and Revenue Declined at The New York Times Company
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New York Times Co. Profit Drops 12% as Print Advertising ShrinksBusinessWeek
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Advertising consultant discusses importance of image - White Mountain Independent

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NJ CFO sentenced to 20 years in prison for advertising child pornography to be ... - Washington Post

The Star-Ledger - NJ.com

NJ CFO sentenced to 20 years in prison for advertising child pornography to be ...
Washington Post
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Super Bowl advertising will be heavy on hashtags - CanadianBusiness.com (blog)

genConnect

Super Bowl advertising will be heavy on hashtags
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Adam Bain, Twitter's president of global revenue, anticipates that ?at least half? of Super Bowl advertisers will incorporate hashtags into their commercials. Audi, H&M, General Electric and Jack in the Box are all using them in their ads, ...
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Scarlett Johansson dating advertising executive: Best celebrity-real person ... - Fox News

Fox News

Scarlett Johansson dating advertising executive: Best celebrity-real person ...
Fox News
The sultry actress must be sick of Hollywood hunks, because she seems to be getting serious with advertising executive Nate Naylor. SODAHEAD SLIDESHOW: See the best celebrity-real person romances. "They've been dating for five months," a source told ...
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Super Bowl Marketing Playbooks -- Which Will Deliver the Win? - Huffington Post (blog)

Super Bowl Marketing Playbooks -- Which Will Deliver the Win?
Huffington Post (blog)
With the Super Bowl this weekend, marketers across the country are putting the finishing touches on their Super Bowl advertising plans. Arguably, this is one day in the year that can not only make or break an NFL player's career but also that of a ...

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Kia, Coca-Cola Kick Off Super Bowl Advertising - RICG

Fast Company

Kia, Coca-Cola Kick Off Super Bowl Advertising
RICG
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The Way

Christian group told to stop claiming it can heal people in Bath
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A Bath Christian group has been told by advertising watchdogs to remove claims that it can heal people from its website and leaflets. Healing on the Streets Bath (HOTS) has been staging regular sessions outside the abbey for three years and says ...
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