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Advertising, Public Relations, Newsletters, and Newsletters for Your Small Business


If you own a small business you should consider ways to promote yourself through public relations to compliment you advertising regiment and keeping your name out in the public and in front of your best customers. There are many ways to keep yourself visible on top of your typical advertising choices. Perhaps you might send some adverting to some newsletters as well as your newspaper print ads, radio and cable advertising. Here are some of the places you should try to place your company's Public Relations for possible feature stories, ads or announcements:

Local Newspapers

Large Company Employee Newsletters

Contractor Newsletters

Chamber Of Commerce Newsletters

Local Industry News

Real Estate Multiple Listing Books

Local BBS Bulletin Boards

A marketing piece might also be to insert our flyers in the daily newspaper. This usually ranges from $23.00-35.00 per thousand if we print the flyers and $25.00-50.00 per thousand if the newspaper prints them. The newspaper rarely prints flyers in house, although some do. They contract it out because their printing presses are all computerized and specialized for that industry only. Large newspapers such as The Los Angeles Times have really neat programs whereby they will mail a flyer to every residence, which doesn't take the paper. Christmas time is a bad time to do inserts because it gets lost in all the shuffle of 20 other color catalogs of every retailer under the sun.

Most small newsletter will allow you to insert for a similar price and although the volume is less it is more targeted and thus you get a much bigger percentage ratio of new clientele. You should be thinking here to increase your exposure and attract new clientele to your small business. Think on it.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs


MORE RESOURCES:

Seattle Post Intelligencer

Expertinent: The Biology of Negative Advertising
Newsweek - Oct 10, 2008
According to a recent study in the Journal of Advertising, negative campaign ads actually cause physical repulsion in viewers. But here’s what’s even more ...
Will statesmanship win out? Denver Post
Can McCain close gap? Orlando Sentinel
Both campaigns spending about the same on negative ads CNN
Indianapolis Star - The Associated Press
all 737 news articles


New Timeshare Advertising Agency Is Established in Portsmouth, NH ...
MarketWatch - 10 hours ago
Timeshares123.com is a new timeshare advertising agency that specializes in marketing timeshares for sale and for rent by individual owners, ...


Programmers Looking Abroad For Growth
Multichannel News, NY - 54 minutes ago
By Mike Farrell -- Multichannel News, 10/12/2008 6:13:00 AM Cable networks, faced with the uncertainty of the US economy and the shrinking advertising ...
Viacom Earnings Downgrade Helps Cause Media Stocks' Tumble Seeking Alpha
Viacom, CBS warn ad market sinking results Reuters
CBS Cuts Full-Year Profit View On Declining Ad Spending CNNMoney.com
MarketWatch - guardian.co.uk
all 113 news articles


Analysts warn of fall in TV advertising
guardian.co.uk, UK - 14 hours ago
The UK advertising market could fall by up to 10 per cent next year as companies reign in their spending as a result of the credit crunch, industry analysts ...


ITV.com

Revealed: Blair's F1 tobacco advertising deal
Scotsman, United Kingdom - 14 hours ago
... personally intervened to secure Formula One's exemption from a tobacco advertising ban just hours after meeting the sport's boss, Bernie Ecclestone. ...
Bernie Ecclestone and Tony Blair, a truth revealed 10 years too late Telegraph.co.uk
Blair urged health ministers to grant Formula One exemption InTheNews.co.uk
'Blair intervened' on tobacco ban BBC News
Setanta Sports - guardian.co.uk
all 217 news articles


WA today

Advertising ban lifted on bookies
The Age, Australia - Oct 10, 2008
THE joint announcement yesterday by the Victorian and NSW governments on the lifting of advertising restrictions that apply to interstate bookmakers will ...
Betting giants free to spruik Melbourne Herald Sun
Open slather for bookies to hawk their wares Sydney Morning Herald
Bookies welcome proposed ad changes The Age
all 25 news articles


Reuters

Viacom warns on profit as advertising sales fall
Reuters - Oct 10, 2008
"Given the rapid softening of the economy and the uncertainty this creates in forecasting advertising growth, we are taking the prudent step of moderating ...
Northern Foods says on track to meet FY expectations Reuters
all 1,573 news articles


Company Invents 'Right Now' Advertising for Young Adults
PR Web (press release), WA - 6 hours ago
"Never before has an advertising customer been able to distribute thousands of messages directly to their chosen audience instantly."


An advertising quandary
Chicago Tribune, United States - Oct 11, 2008
Fidelity Investments doesn't discuss its advertising and a spokeswoman said its media campaign remains committed to its core of long-term investing. ...


Techtree.com

UBS Analyst Predicts Decline in Online Ad Spend
Wired News - Oct 10, 2008
By Meghan Keane October 10, 2008 | 8:30:56 AMCategories: Advertising, Google, Microsoft, Yahoo The growth of Internet advertising began to slide in the ...
Yahoo shares plunge to lowest level in more than five years San Jose Mercury News
Losing faith in Yahoo (again) CNNMoney.com
Wall Street Bullish on SINA Performance Trading Markets (press release)
MarketWatch - ClickZ News
all 266 news articles

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