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How to Write Ads that Pull Orders




also get great advertising

If your ads aren't paying off then you need this quick method in writing ads that get orders.

Step 1 - Write a headline that will draw attention to your product or service.
Don't write headlines with phrases like:  Attention please!!  
Create headlines that IMMEDIATELY let people know what  you  are selling. 
If you have envelopes for sale at a discount, use a headline, which says:  Discount Envelopes.

Step 2 - Don't confuse the reader with several different offers in one ad. 
Use more space if you intend to advertise several offers.
If only one inch of ad space is being used, then sell only one item.
An example of copy that would describe Discount Envelopes would read as follows: 
"Discount Envelopes.  Descriptive catalog available FREE with your order for 100 #10 Business Envelopes imprinted with up to 4 lines.
$3.95Ppd. Catalog without order, 256."

Step 3- An ad that sells GENERAL MERCHANDISE or services that can be used by most individuals can be advertised in any publication.
Offers such as stamps should be advertised as GENERAL MERCHANDISE.

Copyright 2004

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DeAnnaSpencer is the Publisher of Prospecting and Presents.
Subscribers get one free ad per week. 
Subscribe today by visiting http://www.pnewsletter.com 
To thank the editors that use my articles, I give them a free
solo ad.  To get your free solo ad, contact me using the form
on my contact page.  Be sure to include the url where my
article is located so that I can confirm the use of the article.
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Ezine editors: you can remove the instructions regarding obtaining
your solo ad when you run this article in your ezine or on your website.


MORE RESOURCES:
Advertising - Google News
Facebook is tough to quit, and investors like that - Kansas City Star

IBNLive.com

Facebook is tough to quit, and investors like that
Kansas City Star
A weak platform for mobile advertising. Privacy legislation that could hamstring profits. With all the negative headlines, including General Motors Co.'s decision this week to pull its Facebook ads, why is there such a frenzy to buy shares when the ...
Facebook Advertising Shows 'A Lot Of Potential But It's Not A Slam-Dunk'Huffington Post
Why I Lost My Faith In Facebook AdvertisingForbes
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Is Advertising on Facebook Worth the Expense? - TIME

TIME

Is Advertising on Facebook Worth the Expense?
TIME
But ahead of the IPO, a debate emerged between two of the nation's largest automakers: Does it pay to advertise on the social network? General Motors, the nation's largest automaker, said it would abandon Facebook ads after concluding they were ...
Why Facebook's GM ad drama won't impact this IPOVentureBeat
Companies ask: Does advertising on Facebook pay?Seattle Post Intelligencer

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The Future of Advertising Sales -- It's all About Integration - Huffington Post (blog)

The Future of Advertising Sales -- It's all About Integration
Huffington Post (blog)
Advertisers have a story to tell, and the media is there to help tell it. Today, however, media and marketing go beyond mere storytelling; now it's about storytelling and dialogue. That's why social media's so popular. It's not about the word "media"; ...

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NPR sees sharp downturn in advertising revenue, leading to talk of cuts - Washington Post

NPR sees sharp downturn in advertising revenue, leading to talk of cuts
Washington Post
Halfway through its fiscal year ? and six months into Gary Knell's tenure as chief executive ? Washington-based NPR has seen a sharp downturn in corporate ?underwriting,? or advertising revenue. The falloff has led to projections of an annual ...

and more »
Are Advertisers Disembarking the Facebook IPO Hype Train? - Datamation

Are Advertisers Disembarking the Facebook IPO Hype Train?
Datamation
While still blinding, the spotlight surrounding Facebook's IPO dims slightly as advertising and mobile monetization concerns surface. That deafening buzz? It's the anticipation building in Silicon Valley and on Wall Street on the eve of what promises ...

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Does GM Have a Point About Facebook? Yes, Rivals Concede - Forbes

euronews

Does GM Have a Point About Facebook? Yes, Rivals Concede
Forbes
Executives with other automotive brands say they wouldn't have completely departed Facebook advertising as General Motors did this week. But some also concede that GM had a point in its decision to stop buying ads on the ubiquitous social-networking ...
Ford to Increase Facebook Advertisingautoevolution
Ford's response to GM pulling Facebook ad spending: You're doing it wrongeGMCarTech
Ford to GM: You're Just Bad at FacebookNewser

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Brands on Facebook: Advertising Is Optional - AdAge.com

TechRadar UK

Brands on Facebook: Advertising Is Optional
AdAge.com
But do they need to advertise as well? That's the question facing brands -- as well as investors --as Facebook prepares for its anticipated $100 billion IPO on Friday. The Facebook ideal goes something like this: a brand builds a presence there and ...
What Social Media Ad Agencies Say About FacebookBloomberg
Should businesses bother with Facebook advertising?TechRadar UK
Facebook hits back over ad concernsThe Australian
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Skechers agrees to pay $45 million to settle charges of sketchy advertising of ... - Seattle Post Intelligencer (blog)

Seattle Post Intelligencer (blog)

Skechers agrees to pay $45 million to settle charges of sketchy advertising of ...
Seattle Post Intelligencer (blog)
By Rita R. Robison Kim Kardashian, fresh from a sweaty workout and pictured in a variety of steamy, suggestive poses, decides in a TV advertisement to dump her personal trainer. ?It's not someone else, it's something else? Kardashian, a reality TV-show ...
Sketchy ads? Skechers agrees to pay $50M to settle false-advertising allegationsThe Star-Ledger - NJ.com
Oklahoma joins the fight against Skechers for deceptive advertisingKRMG
Sketchers settles charges of deceptive advertisingvtdigger.org
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Sweeney: Facebook Advertising Money Is In the Movies - CNBC.com

Sweeney: Facebook Advertising Money Is In the Movies
CNBC.com
Traditional advertising in that context can be both annoying and ineffective. Imagine someone interrupting your conversation by waving a big billboard between you and your friend. Yuk! Social media advertisers are just realizing how influential the ...

Skechers settles with WA over false advertising - BusinessWeek

Access Washington

Skechers settles with WA over false advertising
BusinessWeek
Attorney General Rob McKenna's office says the shoe company will allocate $40 million for refunds and pay $5 million to the 44 states that sued the shoemaker for false advertising. The attorneys general say the commercials for the Skechers line of ...
Shoe-maker accused of sketchy advertising settles lawsuitAccess Washington
Skechers to pay $40M over deceptive advertisingCherry Hill Courier Post
Skechers Gets its Butt Kicked for False AdvertisingMedical Daily
MarketWatch -USA TODAY -TheStreet.com (press release)
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